Fruity French Toast Roll-Ups

8 slices white or wheat bread, remove crusts
4 oz. cream cheese, softened, flavored cream cheese spread,  Nutella, or marshmallow fluff, your choice
2 eggs, beaten
strawberries, diced, bananas, sliced, blueberries, etc., or preserves if fresh fruit not in season, your choice
3 T. milk
1/2 t. vanilla, optional
1/3 c. sugar
1 T. cinnamon
1 T. butter

Flatten each slice of bread out with a rolling pin. Place 1-2 t. of your chosen filling 1" from one end of bread in a strip. Add fruit. Roll up tightly and repeat with remaining bread slices. Add milk to the eggs, and add vanilla if desired. Combine cinnamon & sugar in a separate bowl. Heat skillet over medium heat. Melt butter in skillet. Dip each roll-up in the egg mixture and coat well. Place in skillet, seam side down. Cook until golden brown, turning them to cook on all sides. Add more butter to the pan as needed. Remove from pan and immediately roll in cinnamon mixture, until covered. Serve plain or with syrup if desired.

*may also be baked in oven at 350 degrees for 10-12 minutes, instead of in a skillet, if desired.